API that sells user location data
I just thought about a serious idea to make money with a pretty basic app to start:
1) I was reading the following Techcrunch article that inspired it:
http://www.techcrunch.com/2010/01/13/movoxx-geosense/
2) That’s covering the following company, http://www.movoxx.com/, which basically intends to spam all in Citysearch’s database.
3) My idea is simple: an api apps use to send the location data of their users to a central service that sells that location data on their behalf. Movoxx has a database of all these cell numbers, so that’s what they got goign for them, but there must be other reasons people want to buy raw location data of the same user (i.e. we could build profiles of where various users travel, and corporations would come and buy a bunch of profiles which includes all of each person’s usual travel points).
I’ll just leave at that. Hit me if you know how else we can make this attractive. What other factors could easily get in there to make the data more intelligent. In general the idea is that we’d be collecting location data from thousands of applications about millions of users and we’d be rewarding the app with money to give us the data. I’m not thinking we’d use it to serve ads on the phone since other people already do that. We’d be focusing just on collecting all the data across a ton of apps. The idea is that every app would do it cuz it doesnt require giving up any ad space, and they get paid. I guess that’s kinda what would make this a reality, unless we just wanted to become a plain old smart-phone location aware ad network. It would basically guarantee us a bunch of apps that would do it just to make a few extra bucks. We just need to find a way to bundle it. maybe we’d need to collect several other data points from the smartphone application in order to do that.
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